Lumia 640 and 640 XL evidently becoming big sellers in US, Russia, and India

Microsoft's Lumia 640 and Lumia 640 40 Windows Phone are arguably their best budget-minded Lumias to date. Since their announcement, there has been strong interest from users and positive reviews from many publications.

At present, new July data from AdDuplex finally lets us see the impact of these phones on a few markets, specifically the U.South., Russia, and India. The AdDuplex data is collected monthly from advertising data on the Windows Phone platform.

United States - Lumia 640 off to a good get-go?

The Lumia 640 went on sale only a few months ago in the States on various carriers, including Cricket. Since that time, it has managed to grab 5.vi percent of the Windows Phone marketplace and to become the fourth most prevalent Windows Phone. It is now tied with the Lumia 520.

The Lumia 635 is still doing very well besides with a staggering 32.5 percent of the Windows Phone pie, and it is closer to 40 percent when yous toss in the Lumia 630.

No word on AT&T's massive Lumia 640 XL, which simply went on sale in the final few weeks.

Of form, with a contracting Windows Phone market in the US these numbers simply testify that users are replacing their older phones. It is not clear (even unlikely) that Microsoft is calculation any new customers to the mix.

Russia - 'White label' phones doing well

Over in Russian federation things are not too different with the Lumia 640 picking up iii.4 percent of the Windows Telephone market there. Additionally, the Lumia 535 has jumped by 1.7 percent for an viii.1 percentage total slice.

Overall, Russia has a ver mixed market with the Lumia 630 owning 16.2 per centum of the Windows Phone pie and the Lumia 520 picking up the next biggest clamper. Interestingly, "Other" accounts for nearly 40 percent signaling that white-label phones are doing some considerable business there.

India – Lumia 540 and 640 Twoscore enter the top 10

Finally, in Bharat nosotros see the entry of the Lumia 640 Twoscore, which now owns 3 per centum of the Windows Telephone market there. This number is yet relatively small as the Lumia 530 is iii.two per centum, and the Lumia 535 is virtually twenty percentage. Even so, this is still a fairly strong entry.

As well, the Lumia 540 is now the 7th best selling Windows Phone entering the top 10 with 3.9 percent.

Analysis

The budget-friendly but well spec'd Lumia 640 and Lumia 640 XL have all the right ingredients to exist excellent selling Windows Phones. Despite the somewhat negative environs right now for Microsoft in mobile, their pricing, characteristic fix, and relatively large displays seem to be resonating with customers. Considering Microsoft does not have any existent flagship phones on the market place for 2022, this is the best they can exercise right now.

The expert news is at least these upkeep phones appear to exist selling, reinforcing that 8.4 million figure a few days agone cited past Microsoft for the terminal fiscal quarter. The bad news is Microsoft is unlikely to exist growing much overall market share for smartphones and instead are just maintaining a presence.

AdDuplex'southward final numbers volition be posted Monday, July 27 on their weblog at blog.adduplex.com.

Source: https://www.windowscentral.com/lumia-640-and-640-xl-sellers-us-russia-and-india

Posted by: pettispoicts.blogspot.com

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